JoVE Business
Marketing
Chapter 2: Marketing Environment
2.14:
Value Chain Analysis – Application

2.14:

Value Chain Analysis – Application

Business
Marketing
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Business Marketing
Value Chain Analysis – Application
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01:27 min

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July 08, 2024

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Value Chain AnalysisCompetitive AdvantageCost ReductionStarbucksInbound LogisticsOperationsOutbound LogisticsMarketing And SalesServiceInfrastructureHuman Resource ManagementTechnology DevelopmentProcurement