3.5:

The Representativeness Heuristic

JoVE Central
Social Psychology
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JoVE Central Social Psychology
The Representativeness Heuristic

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02:13 min

February 12, 2020

The representative heuristic describes a biased way of thinking, in which you unintentionally stereotype someone or something. For example, you may assume that your professors spend their free time reading books and engaging in intellectual conversation, because the idea of them spending their time playing volleyball or visiting an amusement park does not fit in with your stereotypes of professors.

This text is adapted from OpenStax, Psychology. OpenStax CNX.